Making high-quality product renders is an art form all of its own, especially when the product in question is itself exclusive and high-quality so that the images have to exude class. We spoke with freelance artist David Turfitt about how he uses Corona Renderer for Cinema 4D to create high-end marketing materials for whisky companies like Beam Suntory.
We last spoke with iamstatic back in October of 2017, and today we catch up with David Greene, Director / Partner at IAMSTATIC, to learn about some of their recent projects, including BMW stunts on the salt flats, a backwoods scene that is not going to end well for one person, and horse racing that plays out on wallpaper!
Read more about IAMSTATIC’s latest animation projects!
Recent Spaces spoke with us to give a breakdown of how they are adding animation and interactivity to pre-rendered VR thanks to development work they’ve done along with theViewer, to bridge the choice between photorealism and immersion. As part of that, they’ve been taking advantage of Corona Renderer’s compatibility with Phoenix FD too!
We spoke with John Crawshaw from wearelut about their recent “Turning Petrolheads” project for the Hyundai i30n. This involved creating a 60 second TV ad and two 15 second TV spots, plus a print and billboard campaign (which included lenticular images, that change with angle of view, on the sides of London buses).
Stratostorm was founded in December 2014 and is an independently-owned creative production studio, specializing in Visual Effects, 3D Animation and Compositing, with offices in São Paulo and Los Angeles. We spoke with Founder and Exectutive Producer & Business Development, Helena Hilario, to learn more about Stratostorm and their work.
In past articles, we’ve explored the work that goes into VFX from the point of view of the CGI artist – this time though we take a different view of the process, talking with Michael Mizrachi about the director’s point of view when working with lots of CGI, as happened in his recent work on the music video for “One Day Love“.
Claudio Gallego is a 3D artist who has been creating renders for online configuration tools that allow users to view a product with different styles, finishes and environments which they can pick for themselves. These require many tens of thousands of renders to handle all the possible combinations, and we spoke with him to find how he manages these kinds of projects!