Category Archives: Making-of

Hyundai i30n “Turning Petrol Heads” – wearelut

We spoke with John Crawshaw from wearelut about their recent “Turning Petrolheads” project for the Hyundai i30n. This involved creating a 60 second TV ad and two 15 second TV spots, plus a print and billboard campaign (which included lenticular images, that change with angle of view, on the sides of London buses).


Hyundai i30n – Turning petrol heads from wearelut on Vimeo.

All the work featured a mix of CGI blended with real world footage, and we asked John about the challenges they faced.

Read about wearelut’s work on the Hyundai i30n campaigns
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Behind the scenes at animation studio, Stratostorm

Stratostorm was founded in December 2014 and is an independently-owned creative production studio, specializing in Visual Effects, 3D Animation and Compositing, with offices in São Paulo and Los Angeles. We spoke with Founder and Exectutive Producer & Business Development, Helena Hilario, to learn more about Stratostorm and their work.


Esquadrão Anticáries | Molar from StratoStorm.

Read about Stratostorm, and how they use Corona Renderer for their animations!

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Davide Calabrò, the making of “5th Avenue – Witness of…”

Davide Calabrò is a freelance 3D artist, based in the Netherlands. We spoke with him about what went into the making of his amazingly detailed image, “5th Avenue – Witness of…”

Davide Calabrò, 5th Avenue - The Witness Of... final image

 

Read about the making of “5th Avenue – Witness of…”

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Bartosz Domiczek, the making of “Northern Wisps”

Bartosz Domiczek won Ronen Bekerman’s CABINS 3D Challenge with his stunning set of images entitled “Northern Wisps”. We caught up with him to ask what went into the making of these images!

Bartosz Domiczek "Northern Wisps"

Read about the making of Nothern Wisps!

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Evgeniy Nepomnyashchiy – toon style imagery for games

Evgeniy Nepomnyashchiy is a 3D artist who specializes in making images for games, giving them a painterly or cartoon look. We spoke with him about his workflow for achieving his final result.

Evgeniy Nepomnyashchiy, Corona Renderer, EON background

Read about how Evgeniy uses Corona Renderer to create his stylized images

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One Day Love

In past articles, we’ve explored the work that goes into VFX from the point of view of the CGI artist – this time though we take a different view of the process, talking with Michael Mizrachi about the director’s point of view when working with lots of CGI, as happened in his recent work on the music video for “One Day Love“.

One Day Love from Michael Mizrachi on Vimeo.

Read more about “One Day Love”!

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Claudio Gallego – Babyfoot and Billiards

Claudio Gallego is a 3D artist who has been creating renders for online configuration tools that allow users to view a product with different styles, finishes and environments which they can pick for themselves. These require many tens of thousands of renders to handle all the possible combinations, and we spoke with him to find how he manages these kinds of projects!

Claudio Gallego Toulet Billiards Configuration Tool 01

Read how Claudio creates the renderings for the configuration tools!
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St Louis TV – The Making Of “On My Way”

St-Louis Post House, based in Paris, France, created the music video for Grand Yellow’s “On My Way” – we spoke with Pierre Masserann about how the video was made.

Grand Yellow, “On My Way” from Akatre on Vimeo.

Read about the making of “On My Way”
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James Dowling – the making of Atmos. III

Back in August 2017, Architectural Visualiser James Dowling released his Atmos. III project. In this article, he takes us through his workflow, covering details such as lighting, depth of field, and more!

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IAMSTATIC – peeling paint, sailing ships, and alien worlds!

IAMSTATIC is  a Toronto-based studio who direct, design and produce award-winning projects for film & television, commercial advertising, and immersive / digital content. They use Corona Renderer on most of their animation projects, including the title sequence for the Netflix show “Frontier” and an ad campaign for Vuse that traveled to some beautiful alien worlds.

We spoke with David Greene, Director / Partner at IAMSTATIC, about some of their recent animation work using Corona.

IAMSTATIC, still from the Frontier series title sequence
A still from the Frontier series title sequence
IAMSTATIC, still from the Vuse campaign animation
A still from one of the Vuse campaign animations

Read more about IAMSTATIC and their animation projects!

Continue reading IAMSTATIC – peeling paint, sailing ships, and alien worlds!